Doritos Viralocity
Viralocity - Definition
vi-ral-o-ci-ty n. [vahy-ruhl-aw-si-tee] /'vaɪ rəl ɔ sɪ ti/
swiftness in distribution of a viral entity; speed in the deployment of a virus,
esp. in relation to internet video content.
Origin: 2009-2010; [f. L viral]
Doritos Viralocity Basics
Doritos Viralocity is an online contest organized by Doritos. A contestant must name the Unidentified Flavour, which is currently given the label "Unidentified Flavour II." Next, the contestant must create a video about the name of the flavour they have chosen. Finally, the contestant must make the video "go viral" on the internet, in an attempt to get the most Doritos Viralocity points. At the end of the contest period, the video which obtains the greatest number of Doritos Viralocity points will be awarded the first prize.
Doritos Viralocity - Learn More
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